Launched in April 2000, IL a magazine appears on each of her covers with her name and visionary, Oprah Winfrey, in one bright and colorful photo.
For the first time in the magazine’s history, the media mogul chose not to appear on the cover of the magazine and here’s why.
O’s next strong cover explains Oprah Winfrey’s absence
On the cover of the next September 2020 edition IL, instead of a photo of Winfrey in some kind of fall show, readers instead see the digital artist rendering Breonna Taylor of a Kentucky resident shot.
It is the first time in the magazine’s existence that Winfrey has not appeared on the cover.
Taylor was killed in March 2020 by a police officer who had broken into the apartment she shared with her boyfriend. He, in the chaotic moment, opened fire. Officers returned fire and killed 26-year-old Taylor.
In the magazine’s issue, Winfrey explains her absence from the cover.
“I think about Breonna Taylor often,” she writes. “She was the same age as the girls from my school in South Africa who have been quarantined with Stedman and me since March … Their whole life shines with the light of hope. That was taken away from Breonna in such an awful way. What I know for sure: We can’t stop. We must use whatever megaphone we have to stand up for justice. ”
“And that’s why Breonna Taylor is on the cover of IL magazine, ”Winfrey stated.
Oprah Winfrey completes print version of ‘O’
After publishing a print version for the past 20 years, Winfrey decided to start focusing only on the digital edition of the magazine.
Published jointly by Hearst Corporation and Winfrey’s Harpo Productions, the media company explained the magazine’s shift to digital.
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“As the brand celebrates twenty years of Oh, The Oprah Magazine, we are thinking about the next one, but again the partnership and the brand are not going to go away, ”Hearst stated.
“This is a natural next step for the brand, which has grown to an online audience of 8 million, extending its voice and vision with video and social content. We will continue to invest in this platform as soon as possible. as the brand grows and evolves into one that is more digitally centric. “
The final print edition will be its December 2020 issue, but occasional special editions may be made in newspaper appearances from time to time.
‘O’ was launched 20 years ago at the height of The Oprah Winfrey Show’s popularity
When the Hearst Corporation in 2000 announced the name of the next Winfrey magazine, they allowed it to explain the choice to itself.
“What I love IL it’s simple and straightforward, and it’s what a lot of my friends call it, ”said Oprah Winfrey.
“IL it reflects the close connection and inclusion that readers will experience with the magazine, ”said Ellen Kunes, the editor-in-chief at the time. “IL be the guide to women’s personal growth for this new century, inspired by Oprah’s unique vision. ”
The magazine has lived this vision and hopes to expand on its original mission in its predominantly digital venture.
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